New Branding, Same Hospital

New Branding, Same Hospital Palms West Hospital Among 12 Hospitals In Southeast Florida To Adopt The HCA Florida Healthcare Name

HCA Florida Palms West Hospital recently announced its new name and new look. It is one of 12 hospitals in Southeast Florida officially adopting a new name that incorporates HCA Florida Healthcare.

HCA Florida Palms West Hospital signals the hospital’s connection to one of the nation’s largest collaborative healthcare networks.

The name was announced at a special celebration held on the hospital’s Southern Blvd. campus on Thursday, March 3.

“This is an exciting time for our community. After providing healthcare services to the citizens of Palm Beach County for more than 36 years under a singular Palms West Hospital brand, we will now unite as one network, one brand, joining nearly 50 other HCA Healthcare hospitals across Florida,” said Jason Kimbrell, chief executive officer of HCA Florida Palms West Hospital. “The community can take comfort in knowing that the network was built to make access to services seamless with a patient-centered approach that connects the patients to the care they need close to home.”

HCA Florida Healthcare connects more than 11,000 staff physicians, 77,000 colleagues, 49 hospitals, and more than 350 physician practices, freestanding emergency rooms and other sites of care across the state.

As a comprehensive and connected network, HCA Florida Healthcare has a unique ability to continually improve quality, expand patient access to care, address the ongoing nursing shortage, respond during times of disaster, advance diversity in healthcare, and fund and collaborate with nonprofit organizations to address high-priority community needs.

The announcement was made simultaneously with holding a blood drive at 14 locations throughout South Florida — a partnership between HCA Florida Healthcare and OneBlood.

“Our 14 hospitals in South Florida were fortunate not to be adversely affected by the drastic drop in blood donations that is happening in other parts of the nation,” said Charles Gressle, president of HCA East Florida Division. “It is important a sustained donor response continues. We’re confident this unique blood drive event will bring our colleagues and the community together to donate blood and further ensure our blood provider, OneBlood, has a ready supply for patients in need of lifesaving transfusions.”

Susan Forbes of OneBlood noted that the pandemic has up-ended the traditional venues for blood drives.

“Remote work impacts participation at corporate blood drives, many high schools and colleges have not resumed blood drives, and the lack of large community events limits where we can take the Big Red Bus for blood drives,” Forbes said. “We are grateful to HCA Florida Healthcare for their partnership and for shinning a spotlight on the ongoing need for blood donations.”

HCA Florida Healthcare chose March 3 as the day to host the blood drive because it aligned with the introduction of its new statewide brand. Each donor received a $20 e-gift card and superhero themed t-shirt, courtesy of OneBlood.

Serving Palm Beach County for more than 36 years, HCA Florida Palms West Hospital is a 200-bed full-service acute care hospital. Specializing in emergency services, dedicated pediatric emergency services, pediatric services, concussion testing and treatment, pediatric oncology services, pediatric intensive care services, orthopedic and spine care services, maternity services, Level II neonatal services, and minimally invasive and robotic surgery, the hospital provides high quality, exceptional patient care to residents of the western communities and beyond.

The hospital has been recognized by Healthgrades in the top 10 percent in the nation for general surgery and named among its 100 best hospitals for prostate surgery. The hospital’s 24-hour emergency room, pediatric emergency room and the Children’s Hospital at Palms West provide specialized hospital services for adults and children of all ages.

HCA Florida Healthcare, a part of HCA Healthcare, is a family of more than 450 affiliated sites of care, including hospitals, physician practices and freestanding emergency rooms, offering the state’s leading network of personalized care.

United as a statewide network in 2021, HCA Florida Healthcare includes 11,000 experienced doctors and 77,000 colleagues working together to deliver advanced, collaborative care to more than 6.4 million patients each year.

HCA Florida Healthcare is committed to improving more lives in more ways and giving back to the communities it serves. The network provided nearly $836.6 million in uncompensated care and invested significantly in innovative technologies and facilities across Florida, including the new $360 million state-of-the-art, multi-specialty HCA Florida University Hospital in Davie.

A strong advocate for the next generation of healthcare professionals, HCA Florida Healthcare is also a major supporter of university-based healthcare programs and residencies and fellowships throughout the Sunshine State. For additional information, visit

HCA Florida Palms West Hospital is located at 13001 Southern Blvd. For more info., call (561) 798-3300 or visit